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For 18 years, XMC has been Canada’s leading Sponsorship and Experiential Marketing™ agency. 

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That’s why we’ve been able to collaborate with both blue chip and challenger brands across a wide range of industries to create successful marketing programs.

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About XMC 

Founded in 2006, XMC is an award winning and proudly independent agency that provides strategic counsel and execution of bespoke Sponsorship and Experiential Marketing™ programs for over 30 world-class companies. XMC collaborates with clients to create powerful integrated marketing campaigns shaped by strategic insight, defined by meaningful execution, and supported by proprietary business tools and AI-fueled analytics. Together, we leverage shared passion points in sport, music, culture, and cause to connect, engage, and inspire target actions with our 50+ full time employees and roster of 2,500 part time employees across the country.

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