Account Manager, Staffing Solutions

Title: Account Manager, Staffing Solutions

Company: XMC Sponsorship & Experiential Marketing Agency

Team: Staffing Solutions

Type: Full Time

Salary Range: $60,000 - $65,000

Location: Toronto/GTA - Hybrid Role (Minimum 3 days/week in office)

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COMPANY OVERVIEW

XMC is an award winning Canadian based marketing agency that believes Experience is Everything. This belief informs our strategic approach for creating organic moments and delivering consumer engagements that capture interest and drive memorable campaigns.  Our data first thinking allows us to integrate the consumer experience through multiple channels including Sponsorship, Experiential Marketing™, and media that deliver beyond expectations for brands.  

ROLE OVERVIEW

XMC is looking for an energetic and driven Account Manager who is ready to take on new and exciting challenges with Canada’s Official Experiential Marketing™ Agency. 

This role is ideal for an experienced people leader with deep recruitment expertise and a commitment to developing high performing field teams. They are a dynamic thinker with a positive approach to leadership, who builds strong client relationships and delivers consistent results. Experience within the alcohol and beverage industry is a strong asset, as this role will primarily support client programs in this category and requires an understanding of category compliance, responsible service, and premium brand representation standards. 

The Staffing Manager will serve as the main point of contact for the client and on-premise account partners, overseeing portal data input, scheduling, and ongoing communication to ensure smooth program execution. 

The ideal candidate is motivated, organized, and thrives in a fast paced environment where no two days are alike. They bring a positive, solutions-oriented mindset and take pride in building and leading high performing field teams that deliver exceptional on-premise sampling and event experiences across Canada. 

CORE RESPONSIBILITIES

Overall

• Leader in XMC staffing solutions department and effective program management 

• Supports and develops marketing strategies/plans for alcohol sampling programming 

• Executional lead on client programs, ensuring on-time and on-budget delivery

• Own recruitment strategy and deployment plans for national alcohol sampling programs 

• Collaborate with account leads to forecast staffing needs and allocate internal resources accordingly 

• Review client feedback and event data to drive performance improvements 

• Understanding of the pace, timelines, and logistics that come with high-volume, sampling staffing 

Strategic Staffing & Program Management

• Design and execute scalable hiring campaigns and regional staffing strategies to build talent pools for on-premise and sampling events/programs

• Ownership of planning, project management, execution and reporting. This may include some resource planning and delegation to account coordinators and other team members.

• Work closely with direct reports to evaluate and optimize program delivery

• Proactively resolve high-impact field issues, such as last-minute cancellations, underperformance, or retail partner concerns

Client Communication

• Client relationship building, and stakeholder management including anticipating and managing potential challenges on specific projects

• Ensuring ongoing and trusted two-way communications with clients

• Provides regular and timely communication with account team for overall client account coordination and success

Finance & Administration 

• Building, tracking and reconciliation of program budgets

• Maintain accurate tracking systems for shift scheduling and payroll

• Work with Ceridian payroll systems and/or ATS as required

• Develop, manage and reconcile program budgets for staffing operations

• Strong understanding of responsible service regulations (e.g., Serving It Right, Smart Serve, etc.).

QUALIFICATIONS & EXPERIENCE REQUIRED

• Post-secondary education in Business or Marketing

• 3+ years of related agency and/or XM client/staffing management, ideally in the alcohol and beverage category

• Direct experience managing on-premise sampling programs (bars, restaurants, licensed venues)

• Understanding of brand standards and consumer engagement within the alcohol/beverage space

• Experience collaborating with sales or territory managers from beverage clients on field execution

• Proven experience leading large-scale staffing programs, ideally across multiple markets

• In-depth knowledge of Canadian labour laws and compliance practices

• Experience with scheduling tools, payroll systems (Ceridian preferred), and workforce management software

• Strong leadership, coaching, and interpersonal communication skills

• Ability to manage a high volume of deadlines and field escalations in a fast-paced environment

• Collaborative and solutions-focused mindset with sharp organizational skills

• Budget/Financial experience for effective program development, staff incentives and reconciliation

• Bilingual (French/English) an asset

XMC's VALUES

• X-Factor Excellence: We aspire to work with people who treat others with empathy and respect, champion positive candor, and foster resilience to bounce back from challenges with a positive mindset.   

• Trust & Credibility: We take ownership of our actions, pursue excellence through high standards, and build trust by establishing a foundation of reliability and credibility. 

• Culture Creators: We approach challenges fearlessly through a “can-do” approach that earns us the respect of clients. We instill confidence through exemplary leadership, celebrate achievements as a united team and nurture an environment that promotes continuous development for sustained growth.  

• Harmonious Collaborators: Seamless collaboration allows our teams to achieve our shared goals, encourage curiosity, and foster an open exchange of ideas and perspectives that drive innovation and client success.  

RESUME SUBMISSION

• Resumes to be submitted in confidence to Madelaine Thomson: madelaine@xmc.ca

• Stay up to date on job opportunities on Instagram: @xmcmarketing

We thank all those who submit applications; however only those candidates selected for an interview will be contacted. XMC is proud to be an equal opportunity employer (EOE). XMC is committed to providing an accessible recruitment process. Accommodations are available upon request for candidates taking part in all aspects of the selection process.

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About XMC: Founded in 2006, the XMC Group of Companies and its dynamic team of industry professionals provide strategic counsel, negotiation, execution, data analytics and measurement of sponsorship and Experiential Marketing™ programs and services. By leveraging a shared passion for sport, music, culture and cause, XMC connects with consumers, creates deep engagement, and inspires target action. With over $2.1B in deals negotiated, activated and/or evaluated, XMC delivers client success by taking ownership, inspiring confidence, and exceeding expectations.