Coordinator, Shopper & Experiential Marketing

6 hours ago

3 min read

Company: XMC Sponsorship & Experiential Marketing Agency

Title: Coordinator, Shopper & Experiential Marketing

Reports to: Manager, Shopper & Experiential Marketing

Team: Sobeys

Type: Full-Time, Fixed-Term 1-Year Contract

Salary Range: $48,000 - $55,000 (pro-rated for duration of contract)

Location: Mississauga, ON/GTA

COMPANY OVERVIEW

XMC is an award winning Canadian-based marketing agency that believes Experience is Everything. This belief informs our strategic approach for creating organic moments and delivering consumer engagements that capture interest and drive memorable campaigns. Our data-first thinking allows us to integrate the consumer experience through multiple channels including Sponsorship, Experiential Marketing™ and media that deliver beyond expectations for brands.

ROLE OVERVIEW

Sobeys is looking for a Coordinator, Shopper and Experiential Marketing (1-Year Contract) to help manage the day-to-day coordination of our in-store demonstration program and in-store radio advertising for one of Canada’s largest retailers.

The Coordinator will support our in-store food demonstration program managing regular processes in collaboration with the internal stakeholders and our partner agencies. They will also help manage day-to-day coordination of our in-store radio advertising program seeking approval on radio scripts and reviewing programming. They will also have the opportunity to work on other ad-hoc requests and programs that support the Shopper and Experiential Marketing team and objectives.

This role includes contributing as required to the successful execution of events which includes the following responsibilities but are not limited to monitoring a shared department inbox, evaluating requests, reviewing bulletins, liaising approvals with internal stakeholders, managing store communications, organizing report data, meeting regularly with stakeholders and agencies and being onsite at weekend events, as required.

In addition to managing the weekly responsibilities, the candidate should be able to provide forward thinking to help enhance our programs as well as the overall business.

Accountabilities also include successful agency interface and relationship management with internal stakeholders. The coordinator should demonstrate collaboration, strive for excellence, pay attention to details, and improve effectiveness overall.

This is a full time role – Monday to Friday from 9:00 AM – 5:00 PM with three (3) in-office days per week at the head office in Mississauga, ON.

CORE RESPONSIBILITIES

Contribute to the on-time and delivery of in-store demonstrations & in-store radio advertising including weekly planning, project management, communication, and reporting. Time Spent: 80%
Successful agency relationship management. Time Spent: 10%
Contribute to the expansion and evolution of both programs as we scale nationally, including providing innovative ideas, exploring new opportunities, and continuous improvement. Time Spent: 10%

REQUIRED SKILLS & EXPERIENCE

Related university degree, college diploma or equivalent industry experience
Experience with national events and/or regional events
Excellent organizational skills and attention to detail
Strong team player and collaborates with others to achieve shared goals
Excellent verbal and written communication skills
Ability to apply analytical thinking to reporting
One-two years of marketing experience (Agency and/or brand setting preferred)
Can work effectively under pressure
Strong computer skills including Microsoft Excel, Word, and PowerPoint
Resourceful in finding information and solutions
Takes initiative and is self-motivated
Positive attitude
Demonstrates dedication to program success
Holds a valid driver’s license
Bilingualism an asset (French/English)

XMC'S VALUES

X-Factor Excellence: We aspire to work with people who treat others with empathy and respect, champion positive candor, and foster resilience to bounce back from challenges with a positive mindset.
Trust & Credibility: We take ownership of our actions, pursue excellence through high standards, and build trust by establishing a foundation of reliability and credibility.
Culture Creators: We approach challenges fearlessly through a “can-do” approach that earns us the respect of clients. We instill confidence through exemplary leadership, celebrate achievements as a united team and nurture an environment that promotes continuous development for sustained growth.
Harmonious Collaborators: Seamless collaboration allows our teams to achieve our shared goals, encourage curiosity, and foster an open exchange of ideas and perspectives that drive innovation and client success.

We thank all those who submit applications; however only those candidates selected for an interview will be contacted. XMC is proud to be an Equal Opportunity Employer (EOE). XMC is committed to providing an accessible recruitment process. Accommodations are available upon request for candidates taking part in all aspects of the selection process.

APPLY HERE:

Resumes to be submitted in confidence to Lauren Mallais: lauren.mallais@xmc.ca

Stay up to date on job opportunities on Instagram: @xmcmarketing

About XMC: Founded in 2006, XMC is an award winning and proudly independent agency that provides strategic counsel and execution of bespoke Sponsorship and Experiential Marketing™ programs for over 50 world-class companies. XMC collaborates with clients to create powerful integrated marketing campaigns shaped by strategic insight, defined by meaningful execution, and supported by proprietary business tools and AI fuelled analytics. Together, we leverage shared passion points in sport, music, culture, and cause to connect, engage, and inspire target actions with our 60+ full time employees and a roster of 4,000 part time employees across the country.