XMC Hires Ana Carolina Sales-Foscarin as Director
Toronto, September 17, 2026 We’re Pleased to Announce Ana Carolina Sales-Foscarin as Director, Growth Accounts.
Ana Carolina (or “AC") joins XMC with more than a decade of experience across properties, brands, and agencies, having held leadership roles with Mosaic, Juul Labs, and Maple Leafs Sports & Entertainment. Her proven track record of building strong partnerships, driving revenue growth, and unlocking new opportunities will be instrumental as XMC continues to expand its Growth practice and deliver innovative solutions for clients.
Please join us in welcoming AC to the XMC team!
About XMC
Founded in 2006, XMC is an award winning and proudly independent agency that provides strategic counsel and execution of bespoke Sponsorship and Experiential Marketing™ programs for over 50 world-class companies. XMC collaborates with clients to create powerful integrated marketing campaigns shaped by strategic insight, defined by meaningful execution, and supported by proprietary business tools and AI-fuelled analytics. Together, we leverage shared passion points in sport, music, culture, and cause to connect, engage, and inspire target actions with our 60+ full-time employees and a roster of 4,000+ part-time employees across the country.
Media Inquiries: Mike Samardzic | mike@xmc.ca | www.xmc.ca
