XMC Hires Daneta Budalich as Director
- XMC
- Jun 24
- 1 min read
Updated: Jul 28

Toronto, June 9, 2025 - XMC is thrilled to welcome Daneta Budalich as a Director on our team!
Daneta is an award-winning experiential marketing leader with over 15 years of experience bringing immersive brand activations and large scale events to life across North America. With an eye for elevated design, detail and content creation, she crafts experiences that spark genuine consumer connection. From retail to beverage to tech, Daneta leads large teams with creativity, strategy, and a belief that the most powerful brand moments happen in real life.
Please join us in welcoming Daneta!
About XMC
Founded in 2006, XMC is an award winning and proudly independent agency that provides strategic counsel and execution of bespoke Sponsorship and Experiential Marketing™ programs for over 50 world-class companies. XMC collaborates with clients to create powerful integrated marketing campaigns shaped by strategic insight, defined by meaningful execution, and supported by proprietary business tools and AI-fuelled analytics. Together, we leverage shared passion points in sport, music, culture, and cause to connect, engage, and inspire target actions with our 60+ full-time employees and a roster of 3,500 part-time employees across the country.
Media Inquiries: Mike Samardzic | mike@xmc.ca | www.xmc.ca